You will often hear an Author talk about having a voice, it took me a while to understand what that really means but I think I now know and I’m prepared to say that through the development of our new website – the one you are reading, that Liquid Interactive has found its ‘voice’. The [...]
Archive for the ‘Business’ Category
‘iPhone Apps’ are definitely the buzzword at the moment. Many of our clients are keen to jump on the bandwagon, but often don’t know where to start. An easy way to define iPhone apps is from the users point of view – as two categories: A) Time wasters, and B) Time savers. A great example [...]
We recently lost a pitch because the prospective client couldn’t get their head around the concept of a customized content management system so I thought I’d review our position by writing down why we take this approach and see if it made sense. Liquid Interactive is deliberately CMS agnostic. This means we don’t rely on [...]
I often find myself explaining the sizzle of marketing projects to education clients and the education benefits of learning programs to marketers. Over time I have developed a theory about this that I think has some merit. To some people our combination of Learning and Marketing services seems a bit random however the two areas [...]
After almost a year of researching the latest and greatest production workflow system, Liquid has implemented the world's leading studio management software, Streamtime. Everything from contacts, quotes, job tracking, scheduling and invoicing goes through this new system, and it automatically creates handy little ‘to-do’ lists in priority-order for each staff member. Account managers love it [...]
