Isuzu UTE Australia is once again a proud partner of Movember by donating a new D-MAX Ute to the cause. To promote this, we’ve developed a quirky Facebook campaign to get the word out. Meet Dick Diesel, D-MAX enthusiast and Mo lover. Combined he is a man on a mission, a mission to find the [...]
Archive for the ‘Marketing’ Category
For the most part of last week, Amy and I spent our time in Cairns at the VII World Avocado Congress 2011. We were invited to give a couple of presentations about our work in digital for Australian Avocados. What we perhaps didn’t realise, however, was how much we could learn by comparing the marketing [...]
What are Facebook ‘Active users’? There seems to be some confusion associated with what ‘active users’ are on Facebook, and page admins can be confused about the graph representing these active users, in their page insights. Facebook’s definition of an “active user”: “People are considered active users if they have engaged with, viewed, or consumed [...]
In support of the Cystic Fibrosis Foundation Queensland, Liquid Interactive has developed the app: ‘Love Balloons’. This iPhone App is designed to generate awareness about Cystic Fibrosis (CF). Simply blow into the microphone to inflate the balloon, this demonstrates to users the breathing challenges faced by those living with CF.
The Liquid Team has been busy creating two new retail websites, both with launched prior to the Easter Break. Richards & Richards is a new menswear store come restaurant cafe in Elizabeth Street Brisbane City. Their new site is an elegant Flash based site that promotes beautiful full screen imagery. Check this out at: http://www.richardsandrichards.com.au/ [...]
Isuzu UTE Australia runs an annual competition, the MAX RUN CHALLENGE. If you think you know how few litres of diesel the MAX RUN D-MAX X-RUNNER uses from Melbourne to Cairns. You could win an Isuzu D-MAX X-RUNNER manual plus a ute load of BCF gear and a year’s supply of MOTHER Energy Drink. Enter [...]
